RIPE Intelligence (Real-time Integrated Public Emergency Intelligence) develop websites, app’s and data management tools to help the emergency services sector collect, manage and distribute information to help personnel and the public make informed decisions during emergencies. RIPE work with organisations that have a requirement to deal with emergency situations  to ensure relevant information is managed appropriately and is available for consumption by those who need it, when they need it, in a format tailored to their task, environment and understanding of the content.

Using relevant standards, the latest technologies and an in-depth understanding of the emergency services sector,  RIPE has developed the most comprehensive public source of real-time emergency information available in Australia today. Along with a wealth of existing website and app functions, solutions can be built or customised to ensure your emergency intelligence communication requirements are met.

RIPE provides a number of intelligence services focused around a near real-time, integrated national view of publicly available emergency intelligence. This intelligence is sourced from emergency services, social networking sites, essential and non-essential service providers and other relevant government agencies. Along with the empowerment of local communities to share real-time Public Observations, RIPE Intel provides solutions that contributes to the protection of Australians, reduces the impact of emergencies, improves efficiency of emergency communications  and increases community resilience.

The founders of RIPE Intel have had first hand experienced in managing some of Australia’s largest and most devastating bushfires and other major incidents over the last 20 years. This experience is fundamental to the development of viable and effective solutions.

RIPE recognises we live in an information-rich global network, where information has no respect for and is not confined by boundaries, jurisdictions or policies. The historic foundations of ESOs tend to stifle the ability to meet today’s expectations relating to the provision of emergency information. In this contemporary information age, people are notified of insignificant events, like a friend drinking a coffee in Starbucks on the other side of the world, within seconds of it happening. This creates the expectation that when someone’s life is threatened by an emergency, the information required to make timely and informed decisions should be just as readily available.

Valuable emergency information is scattered throughout the web, published by ESOs and pretty much anyone with a smart phone or access to the internet. ESOs and support agencies tend only to provide information based on the risks they manage or services they deliver within their geographic area of responsibility, and generally only on their website.

Although improving, ESOs tend to be regimented by accuracy of information and policies on communication which results in heavily censored information and significant delays. On the plus side, information provided by ESOs is usually well structured.

In contrast to the way ESOs provide information, the public share almost everything, on any issue, at any time, in any format. The challenge with this is that information is generally disorganised and can be extremely hard to find, which makes it almost impossible to consider in decision making.

RIPE Intel’s free and paid services offer part of the solution to these challenges. RIPE gathers, analyses, filters and displays emergency information that is available in the public domain.

With ever increasing expectations on local, tailored, timely, integrated and relevant information, the challenge is out to all agencies with a responsibility to warn or inform the public to provide better emergency information. RIPE Intel can help this requirement become a reality.